In our 32 years of buying, selling and auctioning Japanese sports cards and memorabilia, we have never before seen this bookmark card. It was produced by Kodan Sha, a publisher of several children's magazines to promote their products. The inscription above Shigeo Nagashima's head reads, "Please put this bookmark in front of your desk." Below the image of Nagashima, is a list of four monthly magazines and which day of the month each is released.
The two most notable of these magazines are Shonen Club and Bokura, which, over the years, occasionally contained various baseball cards and memorabilia bound into the magazines. In fact, these are the only two of the four magazines mentioned on the reverse, below a winter mountain hiking scene and a place for the student to fill in his or her weekly class schedule. The uniform that Nagashima is wearing in the photo was worn by Yomiuri Giants players during several years until 1960. Nagashima looks quite young in this image, but we cannot honestly say whether this bookmark was produced during his rookie year of 1958, or whether it was manufactured during 1959 or 1960. In any case, it is a unique early Nagashima item.
Size: 2 5/8" x 7 1/4"
Condition: Ex. Unused.